The Tipping Point

AUTHOR : Malcolm Gladwell
"Read Online: 110 Visitor"
DATE : 2006-11-01
ID : yBDBEGBIUmgC
PUBLISHER : Little, Brown
ISBN-10 : 9780759574731
ISBN-13 : 0759574731
PAGES : 288
GENRE : Business & Economics
FILE SIZE : 584 KB/s


Original Synopsis 'The Tipping Point' EPUB PDF EBOOK : "The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas."

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